Alex Reid

Here’s a Hollywood agency movie spoof made by the guys who should know how it all works; talent agency WME. Apparently the video was only intended to be internal, a joke amongst agents, but it made its way online.

Amusingly called the Bloom Box, this fuel-cell component is promised to boost power – not bass – independent of the central grid (where you get your electricity from). Think of it as “cold-fusion-in-a-box” as it’s literally a stack of ceramic plates separated by cheap metal alloy plates.

A small stack of these plates are said to power a small home, depending on the energy demand of course. Bloom Energy founder K.R. Sridhar calls the invention the “plug-and-play future of electricity”.

The ‘box’ inhales methane, other hydrocarbons and oxygen. The box of plates are heated up to 1,000′C.  Filter dead air out. Result is electricity!

After 8 years of planning, Willy Wonka opened the doors to 60 Minutes to show the world they mean business. The only complaints so far by pundits (not users) have been cost, size and ROI, which were the same complaints about computers 50 years ago. In new markets, of course everything starts off as expensive.

The British Columbian town that recently was named the “best surf town” in North America is proposing a ban on fast food restaurants.

Right now there are no fast food restaurants and Tofino town councillor Stephen Ashton wants to keep it that way.

We are very unique where you can come to this place and you don’t have a Starbucks, Tim Hortons or a McDonalds,” said Ashton.

While Ashton acknowledges that such a bylaw may conflict with provincial or federal laws, Tofino wouldn’t be the first to ban fast food restaurants. In 2008, Los Angeles city council voted 12-0 to place an one-year moratorium on new fast food restaurants in South Los Angeles, to combat obesity (where 30% of adults are obese).

Under California law, fast food restaurants are defined as establishments which have a limited menu, sell items prepared in advance or heated quickly, have no table service and serve food in disposable packaging.

The recent late night television fiasco that became of NBC’s scheduling screw up has enthralled media industry insiders and TV watchers alike.

On September 27, 2004, on the 50^th anniversary of The Tonight Show, host Jay Leno announced on the show that he would be stepping down in 2009 and that Conan O’Brien would succeed him as the host of the “dynasty”.

In 2009, NBC announced it would give Leno a new one hour long show to be aired at the 10 PM timeslot, literally a prime time move. At the end of May, Leno passed the torch as promised to O’Brien.

Months after the premiere of Leno’s new show in Fall 2009, it was consistently obvious that the ratings for Leno’s show had fallen, by as much as 53% (49% in the Los Angeles market alone). This caused a considerable negative domino effect upon the affiliates’ 11 PM late-night news timeslot ratings. This in turn impacted O’Brien’s The Tonight Show as well as the show he left that followed him, now hosted by Jimmy Fallon.

In January, under considerable pressure from the local affiliates, NBC admitted defeat and announced that Leno would be given back his old timeslot at 11:35 PM but his hour long show would be reduced to 30 minutes and that O’Brien’s The Tonight Show would air at 12:05 AM. It was reported in the media that O’Brien was not consulted by the move and soon issued a press release stating that he would not move and that this was damaging the integrity of the show itself.

While O’Brien made a correct assertion that a show aired at 12:05 AM technically would not be The Tonight Show (competing talk show host David Letterman suggested it would be called “The Tomorrow Show”), O’Brien’s contract with NBC did stipulate that his show could be aired at 12:05 AM without penalty, presumably to allow overruns for sports events.

Legally speaking, at the time, Conan had two options: do the show or quit.

Instead he stayed quiet – a smart strategy no doubt advised by his super agent Ari Emmanuel – on the issue. Sure, he made jokes about it. He had to, that’s his job. But outside the show and in public, he simply said he wouldn’t budge. This forced all eyes to be cast upon NBC for a response. Another thing that helped was the sheer velocity of public support for the underdog, fuelled by the masses online. Facebook groups, physical rallies and other online campaigns called for “Coco” to keep his show with the original timeslot.

Days later NBC Universal chief Jeff Zucker threatened to simply take Conan off TV for not only the two and half years left on his contract, but for another year, citing a non-compete clause which was not accurately true.

After two weeks of punishing jokes from everyone in late night TV about NBC, the network agreed to buy out O’Brien from his contract by paying him $33 million (what he would have earned had he stayed) and $12 million to go to his staff (approximately 200 people) some of whom had re-located their families for the show. Sidekick Andy Richter and bandleader Max Weinberg still have to negotiate their own settlements.

The terms of the settlement also bench O’Brien from television until September 1st, 2010. He also cannot make disparaging comments about NBC, appear on other talk shows or do interviews until September. And of course NBC owns all Intellectual Property of the comedy bits that O’Brien performed as part of the show.

Where O’Brien will go is anyone’s guess right now: HBO, Fox, TBS or FX?

Kevin Reilly, the President of Entertainment for Fox, was one of the first to enter the fray last week, suggesting that O’Brien would be “a perfect match” for Fox as they had no late night show offering. It should be noted that Reilly was also “shoved out” of NBC in 2007, after having served the same role within NBC.

Ultimately, however, Fox would have to win over the local affiliates if they want O’Brien to take on Leno and Letterman. As it is, most of them are running reruns that make a substantial amount of money for those stations.

If you’re interested in corporate treachery and the behind-the-scenes story that happened recently with Leno and O’Brien, I highly recommend watching The Late Shift, which chronicles the previous conflict involving The Tonight Show (the one Leno said he wanted to avoid a repeat of). In both cases, then and now, NBC wanted to keep both hosts but ultimately favoured Leno as the breadwinner.

What I found interesting in the movie wasn’t that Leno reportedly hid in a closet to overhear an executive conference call that may or may not have cemented his job; it was the legal tactics involved. Treat Williams wonderfully plays Hollywood agent Michael Ovitz whom Letterman had gone to after finding out that he was being passed over for Leno.

Letterman has a "Godfather" moment with Mike Ovitz in The Late Shift

Letterman was also afflicted with a variety of clauses in favour of NBC (most likely because he didn’t have an agent representing him and simply wanted the job as host in 1982). One of the terms was that Letterman could not approach any other network for 18 months. So Ovitz simply put the word out to have the networks approach him. Letterman couldn’t reach out but he could listen.

Another clause was that NBC had the right to winningly match any offer another network made, so CBS offered a $15 million penalty if they could not give him the a timeslot before midnight, something that NBC obviously couldn’t do without simply giving Letterman The Tonight Show.

Ovitz was indeed on top of the game.

But I think what we witnessed here was more than legal and media wrangling, it was (yet again) the awesome power of the Internet. Sure, other talk show hosts made jokes but only because the TV audience expected it, and journalists wrote article after article every hour on the hour, but again because readers expected it.

People massed together for the underdog, just as they would have for Letterman if the social technology had existed then. And while this may seem like a great embarrassment for NBC, just as it seemed in the 1990s, all this attention may just have more people tuning in. To NBC’s credit, they’ve openly made available most of the parting shots by O’Brien on their web site.

As it is said: all publicity is good publicity, even bad publicity.

In a troubled industry, Southwest Airlines is known for “mixing” it up.